Leveraging Superior Service as an Industry and Business Differentiator
The real estate transaction services industry is more competitive than ever. Tight profit margins and highly regulated pricing are a few of today’s most pressing industry challenges — so how does a company dedicated to service obtain and keep a competitive edge?
Working closely with a Harvard University professor and quality expert, LandAmerica developed a superior service program designed to create loyalty at both customer and consumer levels. In this forum, LandAmerica executives speak candidly about one of the company’s most important business imperatives designed to create a service experience that is genuinely meaningful to customers and measurable to the bottom line.
Topic Highlights
View the mechanics behind LandAmerica’s gutsy new unconditional Superior Service Guarantee at its residential closing offices nationwide.
Learn how the Superior Service Guarantee — with best practices in the areas of assessment, training, and certification — has redefined the process to provide unparalleled quality control standards for all customers.
Explore why LandAmerica developed its signature National Customer Satisfaction Program and how this methodology, based on a Customer Value Index (CVI), will redefine the industry.
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